Welcome to the second edition of The Fintech Marketers and Leaders podcast Team Talk!
Every month we’ve got Ross, our Head of Performance Marketing, Julia, our Head of Influencer Marketing, and Shanae, our Senior CRM Manager, joining host Shameer in a laid-back conversation about what’s happening in Fintech.
This time, they focused on what's new with the challenger banks, the rise of AI in Fintech, and where social media advertising is heading.
Listen to our team share their take on Starling’s, Monzo’s and Revolut’s recipes for success, trusting traditional vs digital banks, how influencer, paid, and organic social media marketing can amplify each other and more.
Here’s what they covered:
👉Anne Boden stepping down as CEO of Starlink
👉Monzo hitting profitability for the first time
👉Revolut acquiring 30 million retail users
👉Balancing the good and bad behind AI
👉How AI can make CRM work easier
👉The Data vs Creativity rant
👉AI influencers as brand avatars
👉The antidote to intrusive ads
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About the show
The FML Podcast is brought to you by Growth Gorilla. To find out how our marketing experts can boost your fintech’s growth, head to “growthgorilla.co.uk”. And make sure to search for “the fml podcast” in Apple Podcasts, Spotify, or anywhere else podcasts are found. Don’t forget to click follow to ensure you don’t miss any future episodes. On behalf of the team here at Growth Gorilla, thanks for listening.