The Fintech Marketers and Leaders Podcast

The Future of CRM for Fintechs with Shanae Peynado, CRM Manager at Growth Gorilla

May 01, 2023 Growth Gorilla Season 2 Episode 19
The Fintech Marketers and Leaders Podcast
The Future of CRM for Fintechs with Shanae Peynado, CRM Manager at Growth Gorilla
Show Notes

In the latest episode of the Growth Gorilla podcast, host Shameer Sachdev sits down with Shanae Peynado, CRM Manager at Growth Gorilla, to discuss the future of CRM for fintechs.

Shanae has a wealth of experience in the CRM industry and has made it her mission to improve customer engagement and experience for our clients. In this episode, Shanae shares her insights on:

  • The importance of data-driven decision making in CRM
  • The role of AI and automation in enhancing customer experience
  • How fintechs can adopt an integrated approach to customer engagement.
  • The challenges and opportunities of omnichannel customer engagement
  • How brands can deliver personalised experiences at scale
  • The impact of customer experience on business growth and retention
  • The future of CRM and emerging trends to watch out for
  • The power of consistency

This episode is packed full valuable lessons for fintechs looking to enhance their customer engagement and drive growth in the digital age. 

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👉 LinkedIn

👉 Website

About the show

The FML Podcast is brought to you by Growth Gorilla. To find out how our marketing experts can boost your fintech’s growth, head to “growthgorilla.co.uk”. And make sure to search for “the fml podcast” in Apple Podcasts, Spotify, or anywhere else podcasts are found. Don’t forget to click follow to ensure you don’t miss any future episodes. On behalf of the team here at Growth Gorilla, thanks for listening.